In order to distinguish my game than other games in the market, I had to add a name and a brand story that says something about the game.
I placed the name followed by “Snake and ladders game” to show that it’s a re-designed game based on an original one which is a very well known game, copyrighted by the designer stating that it’s a localized version of the game (Dubai version).
“An Exclusive Emirati Board game” < This statement is going to be on the package of my game as well, it’s going to show customers that it’s a new Emirati game! That’s a simple but very affective brandstory of my game that’s going to attract a lot of customers since we don’t really have a lot of such localized games in Dubai!
Nuha 